Trust and video production

We’re looking for video production partners

In order to make a good video we really need to work with good partners. Good partners trust both ways. This article is about being a good partner in order to make an awesome video.

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Chasing Dreams Part 2

Part 2 of the follow your dreams stream of conscience. In this article hopefully you find some encouragement to start doing what you want to do and stop waiting on others to give you permission.

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14 steps of the Corporate Creative

Follow your dreams as a creative. Take the steps necessary to make changes in your current situation. Be smart about it and be encouraged. Don’t give up. Never give up.

Why I hate storyboards

Storyboards might be good for some people, but I think they suck the life out of me and offer false hope for clients. Go shot list every time.

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Like and Dislike vs Good and Bad

Be careful to not get into subjective (like vs dislike) conversations with clients. Keep your discussions about objective principles you can agree on.

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Why Corporate America sucks for Creatives

Are you frustrated with your corporate job as a creative. Don’t give up, readjust your goals and understand your situation. The grass isn’t always greener, other people just might see your work differently than you do.

a good video production team

Making projects for the good of the team.

Sometimes its a good idea to invest in the team. It can come at a large expense to the company bottom line, but overall, the investment is worth it. In the video production world, coming into the industry at the level you want to be at is key.

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Does the camera matter?

Does a camera really matter that much. Simply put, there is much more to a production than cameras and a crew. Certainly the devil is in the details as they say.

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Product Price and Promotion in video

Product, pricing and promotion are good for most marketing but being a video production company we think there is another P that is missing from the equation. Producers know it all to well. Planning.

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For the Love of Video: A content marketer’s view ...

Ever wanted to know what a professional content marketer thinks about video and why its important? In this article we will tackle what video is king of the hill.

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Making Money Making Video

Video is hot. Everyone wants one. Everyone can make one. Not everyone can be in the business of making videos. Here are some tips on how to make a business out of making videos.

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Video Production Pitfalls

Have you ever wondered why your video didn’t turn out the right way? Or tried to figure out why the production was missing that certain something? In this article we explore just that.

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How to help your customer’s bottom line while trying to not eat all the profits.

Creatives: To Go to School or Not

Its a topic that is gaining a lot of momentum and its because school is so very expensive.

Creativity With Boundaries

The best ideas never come from possibilities they come from constraints. Its creative thinking at is height.

Designing for One Eye and One Thumb

Weird title for a good reason. So many people are on mobile devices you have half of their attention and they need to reach you with a click of a thumb.

Do It for Love Not Money

If you’re doing it for the money, do you really love it? Life’s short, do good work, do what your good at and enjoy life.

Doing Your Best

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Enjoying the Journey

Slow down. Pump the brakes. Smell the roses. It’s the journey that is the fun part.

Film Just Opens the Door

This idea is what we have built our whole business plan around. Films are good, but they are not enough, they just start the conversation. Literally.

Finding Collaboration and Teamwork

Being on the right team is going to be your best way forward. Finding the team that is going to offer the best symbiotic relationship is a different story.

Adobe’s “The Launch”

We constantly juggle client needs with budgets. This ad is so on point, but maybe a bit esoteric.

Get Some Perspective

Having a good perspective, moreover the proper perspective is essential to your being able to get an accurate picture of you.

How to Get Started With Your Big Idea

Everyone has a big idea. What about actually taking some steps towards making those ideas mean something.