Category: business

5 steps to making it on your own

In this article we discuss practical steps to take your corporate America job and turning it into your own business. You have lots to gain from being on salary, you just need to mix in a little ambition.
Making stuff you really like

Production is a difficult thing to pull off. Take the time and take the effort to make something you want to make. It will turn out better.
Premium Services and Luxury Brands

The New Zealand Herald wrote an article about us and how to produce premium products for a your clients.
Why does video production cost so much?

If you are wondering why video production costs so much, heres an article for you.
An introduction to House of Sticks

A copy of a recent article as an introduction to House of Sticks, our philosophy and reason for existing. PR is always a good thing and we are happy to share our story with anyone willing to listen. Hence the repost of the article. Boom.
Creating a creative identity

Your business needs an identity. Just like a person, you need to know where you are to know where you’re headed. This article will take a look at our creative agency in Dallas in hopes of offering some insight into the foundational principals of marketing.
Chasing Dreams Part 2

Part 2 of the follow your dreams stream of conscience. In this article hopefully you find some encouragement to start doing what you want to do and stop waiting on others to give you permission.
Why Corporate America sucks for Creatives

Are you frustrated with your corporate job as a creative. Don’t give up, readjust your goals and understand your situation. The grass isn’t always greener, other people just might see your work differently than you do.
Making projects for the good of the team.

Sometimes its a good idea to invest in the team. It can come at a large expense to the company bottom line, but overall, the investment is worth it. In the video production world, coming into the industry at the level you want to be at is key.
Product Price and Promotion in video

Product, pricing and promotion are good for most marketing but being a video production company we think there is another P that is missing from the equation. Producers know it all to well. Planning.
For the Love of Video: A content marketer’s view ...

Ever wanted to know what a professional content marketer thinks about video and why its important? In this article we will tackle what video is king of the hill.
Making Money Making Video

Video is hot. Everyone wants one. Everyone can make one. Not everyone can be in the business of making videos. Here are some tips on how to make a business out of making videos.