Category Archives: creative

follow your dreams clouds in hand

14 steps of the Corporate Creative

Follow your dreams as a creative. Take the steps necessary to make changes in your current situation. Be smart about it and be encouraged. Don’t give up. Never give up.

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Like and Dislike vs Good and Bad

Be careful to not get into subjective (like vs dislike) conversations with clients. Keep your discussions about objective principles you can agree on.

a good video production team

Making projects for the good of the team.

Sometimes its a good idea to invest in the team. It can come at a large expense to the company bottom line, but overall, the investment is worth it. In the video production world, coming into the industry at the level you want to be at is key.

red camera production dallas

Does the camera matter?

Does a camera really matter that much. Simply put, there is much more to a production than cameras and a crew. Certainly the devil is in the details as they say.

Production promotion on stage

Product Price and Promotion in video

Product, pricing and promotion are good for most marketing but being a video production company we think there is another P that is missing from the equation. Producers know it all to well. Planning.

House of Sticks video production

Video Production Pitfalls

Have you ever wondered why your video didn’t turn out the right way? Or tried to figure out why the production was missing that certain something? In this article we explore just that.

House of Sticks video production camera post

Quality Video Production

Investing in quality video production is an asset to your company, here are some insights.

Creatives: To Go to School or Not

Its a topic that is gaining a lot of momentum and its because school is so very expensive.

Creativity With Boundaries

The best ideas never come from possibilities they come from constraints. Its creative thinking at is height.

Designing for One Eye and One Thumb

Weird title for a good reason. So many people are on mobile devices you have half of their attention and they need to reach you with a click of a thumb.

Do It for Love Not Money

If you’re doing it for the money, do you really love it? Life’s short, do good work, do what your good at and enjoy life.

Doing Your Best

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Following Your Passion

One of the most important lessons we have learned so far. Your passions are there for a reason and most of the time, your best work will come out of your passions. So work it out!

Growing Your Craft Takes Time

Don’t be in such a hurry to get to the finish line. Its a hard lesson to learn, but in all situations the journey to get there provides more benefit than the destination. Remember its all about relationships.

Ideas Are Worthless

This is a pretty harsh headline, but if you really think about it… Ideas don’t amount to much unless you are willing to follow through with the execution.

Make Movies, Watch Movies

All the best people in the film industry make it a habit of watching a bunch of movies. They don’t watch them just to view them, they are intentional with their viewing. This is a very high level of what can be gained from a business perspective about watching movies and commercials in order to…

God Given Gifts Should be Used

You were given them for a reason. Use your gifts. Chances are you are the only one with your combination of talents. Do something with it.

Making Something Different

Its been said that “there is nothing new under the sun”. Its true everything is a twist on an old idea, but its the quality of the twist that matters.