Category: design

  • Lets make better design with house of sticks

    Like and Dislike vs Good and Bad

    Be careful to not get into subjective (like vs dislike) conversations with clients. Keep your discussions about objective principles you can agree on.

  • Creatives: To Go to School or Not

    Its a topic that is gaining a lot of momentum and its because school is so very expensive.

  • Creativity With Boundaries

    The best ideas never come from possibilities they come from constraints. Its creative thinking at is height. [eightcolumns class=”centered”] Boundaries are essential to producing good work In a remarkably dry and technical study about modern marketing, the authors considered established products and the kind of imaginative marketing it required to ensure that they stood apart…

  • Designing for mobile

    Designing for One Eye and One Thumb

    Weird title for a good reason. So many people are on mobile devices you have half of their attention and they need to reach you with a click of a thumb. [eightcolumns class=”centered”] A modern design approach for a modern era Did you know that the average attention span is about eight seconds? In other…

  • Making Something Different

    Its been said that “there is nothing new under the sun”. Its true everything is a twist on an old idea, but its the quality of the twist that matters. [eightcolumns class=”centered”] Creativity is just stealing another idea and twisting it. One of the best bits of advice in business and life is to, “Do…

  • The Creative Process as Basic Problem Solving

    Most people think of the creative process as just making things pretty but when you take a closer look you find its really just basic problem solving. [eightcolumns class=”centered”] Work it out. Did you know that every business exists to solve a problem? That is a fundamental and essential perspective that you must keep in…

  • Realistic Expectations

    Having the proper expectations about a creative endeavor goes a long way towards making a successful project. Take some time to understand what is really going to happen compared to what you might think. [eightcolumns class=”centered”] Proper expectations are essential If you decide to make a film or commercial for your Dallas Fort Worth business,…

  • Speaking Only One Design Language

    This article is one we take to heart at House of Sticks. It is a lesson for every creative to grasp, practice and hone, for it is the single thing that separates good creatives from average ones. World-class designers are experts at this. [eightcolumns class=”centered”] I know the title may not be clear but stick…

  • Making a Creative Space

    Don’t settle for a cubicle. Make your space into a haven for film making, video production, branding, anything creative. [eightcolumns class=”centered”] Creative space matters How to get the most out of where you spend the most of your time. No matter in what business or industry you are currently working, you have to allow yourself…