Category: film making

  • How to make a valuable demo reel

    We see a lot of demo reels. Some good, some bad. Here are my five tips on how to make an effective demo reel that will get the attention of someone on the other end.

  • A valuable client lesson

    While on set with a huge international company an another huge celebrity, I learned something great.

  • A case for Storyboards

    So it turns out that I was really wrong about storyboards. Recently we had a very complicated and full day and I don’t think it would have happened without me drawing storyboards. They are a fantastic tool when used properly and with the right client.

  • My experience on set with House of Sticks

    This summer I am interning at House of Sticks. This is a post about my experience. Short and sweet – I love it.

  • Why I hate storyboards

    Storyboards might be good for some people, but I think they suck the life out of me and offer false hope for clients. Go shot list every time.

  • a good video production team

    Making projects for the good of the team.

    Sometimes its a good idea to invest in the team. It can come at a large expense to the company bottom line, but overall, the investment is worth it. In the video production world, coming into the industry at the level you want to be at is key.

  • Production promotion on stage

    Product Price and Promotion in video

    Product, pricing and promotion are good for most marketing but being a video production company we think there is another P that is missing from the equation. Producers know it all to well. Planning.

  • House of Sticks ocean view video production company

    Making Money Making Video

    Video is hot. Everyone wants one. Everyone can make one. Not everyone can be in the business of making videos. Here are some tips on how to make a business out of making videos.

  • Enjoying the Journey

    Slow down. Pump the brakes. Smell the roses. It’s the journey that is the fun part. [eightcolumns class=”centered”] Let’s get first things first We discussed how important it is to slow down in your marketing endeavors and focus on people in this post. Now, you are likely ready to go and excited to begin production…

  • Film Just Opens the Door

    This idea is what we have built our whole business plan around. Films are good, but they are not enough, they just start the conversation. Literally.

  • Adobe’s “The Launch”

    We constantly juggle client needs with budgets. This ad is so on point, but maybe a bit esoteric. [eightcolumns class=”centered”] The best funny is relatable How often we run into one of two situations. The client gets sticker shock, or they have spent all their money for the quarter or year and need to wait….

  • Sewell BTS

    Making automotive commercials is no joke. We made an awesome one. [eightcolumns class=”centered”] Coordination and Flexibility RULE Making TVCs (Television commercials) is a huge under taking. Most every time we quote a job for a video potential clients get sticker shock. It even happened on this job. Let me explain our process, what happened and…