Category: film making

  • Sewell BTS

    Making automotive commercials is no joke. We made an awesome one. [eightcolumns class=”centered”] Coordination and Flexibility RULE Making TVCs (Television commercials) is a huge under taking. Most every time we quote a job for a video potential clients get sticker shock. It even happened on this job. Let me explain our process, what happened and…

  • Just Make Something

    The most common advice we hear (and give) on how to start making a project or start doing what you want is to just start. Easy as that. Just do it. Go and make something. The result of dreams without work is zero. [eightcolumns class=”centered”] Start right now Playing it safe. Those are some of…

  • Make Movies, Watch Movies

    All the best people in the film industry make it a habit of watching a bunch of movies. They don’t watch them just to view them, they are intentional with their viewing. This is a very high level of what can be gained from a business perspective about watching movies and commercials in order to…

  • The Secret to Making a Project

    Whatever you do don’t be afraid to fail. Use it as a catalyst to drive you forward. [eightcolumns class=”centered”] Failure needs to be cheap Fear is such a bummer. It is a force that holds us back and prevents us from realizing so much of our own, individual potential. Think about it for one moment…

  • BTS: Slide Stone Slide

    Just in case you cared to see how we made the video of my son using Adobe Premiere Clip, its here. [eightcolumns class=”centered”] When it only snows once #Dowork So if you haven’t seen the video we made during the once a year Texas snow, take a minute and check it out here. For a…

  • Kickstart Mountain Dew – Super Bowl Ad

    Yes, yes, yes. This is so good. Take some time to see one of our favorite Super Bowl ads. [eightcolumns class=”centered”] More Mountain Dew Please Its not often that I laugh out loud at a commercial or anything for that matter. The past few years I have found the Super Bowl ads a bit blah,…

  • Esurance Walter White Super Bowl

    Thank you Esurance for bringing back Walter White! You have made my year of commercial awesomeness. This is a great example of celebrity use of character. [eightcolumns class=”centered”] Esurance Super Bowl Commercial: Walter White ‘Sorta Pharmacist’ First of all let me start by saying, this year’s Super Bowl was awesome! Congratulations to the New England…

  • Do more of what you want

    This is the year of doing. No more planning. I’m going to go out and do the things I want to do… finally. [eightcolumns class=”centered”] I’m a big fan of Vimeo. If you don’t know about it, its where all the cool kids go to post videos online. Maybe not the cool kids, but the…

  • Know Why Stories Matter

    We all love stories. We were made for stories. We think in story. Why do stories resonate with us so intensely? [eightcolumns class=”centered”] Stories matter …and Why Your Audience Cares Have you ever listened to someone telling a story, and found yourself leaning in closer to be sure you don’t miss a word of what…

  • Realistic Expectations

    Having the proper expectations about a creative endeavor goes a long way towards making a successful project. Take some time to understand what is really going to happen compared to what you might think. [eightcolumns class=”centered”] Proper expectations are essential If you decide to make a film or commercial for your Dallas Fort Worth business,…