Nike Football Spec
First of all, everyone knows Widen + Kennedy does all things Nike but I had the opportunity to get Richard Bartel, a former NFL quarterback and an upcoming high school quarterback together, so we made a spec Nike #Findyourgreatness spot. Why not. Football like any other great endeavor has more hard work, dedication and perseverance than luck or ease. Most people think NFL guys, pro athletes in general are overpaid… my response to that is always, there are only 1500 NFL players active every year and 3000 graduating seniors each year trying to take their place. Its an elite group and you have to want it to make it happen.
Really love the #findgreatness campaign.