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Creating a creative identity

Your business needs an identity. Just like a person, you need to know where you are to know where you’re headed. This article will take a look at our creative agency in Dallas in hopes of offering some insight into the foundational principals of marketing.

Abstract fireworks photos - House of Sticks - Scott Stickane

Happy Independence Day Week

Enjoy your Independence Day week and realize we have a TON to be thankful for.

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Chasing Dreams: 14 steps of the Corporate Creative

Follow your dreams as a creative. Take the steps necessary to make changes in your current situation. Be smart about it and be encouraged. Don’t give up. Never give up.

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Why Corporate America sucks for Creatives

Are you frustrated with your corporate job as a creative. Don’t give up, readjust your goals and understand your situation. The grass isn’t always greener, other people just might see your work differently than you do.

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Making Money Making Video

Video is hot. Everyone wants one. Everyone can make one. Not everyone can be in the business of making videos. Here are some tips on how to make a business out of making videos.

Defining Success is Your Job

Knowing what you are ultimately striving for is important if you are to ever reach a goal. Make success attainable, enjoyable and if possible… eternal.

Designing for One Eye and One Thumb

Weird title for a good reason. So many people are on mobile devices you have half of their attention and they need to reach you with a click of a thumb.

Get Some Perspective

Having a good perspective, moreover the proper perspective is essential to your being able to get an accurate picture of you.

Simple Tips for Freelancing Successfully

Freelancing can be hard but also really good. We compiled a few tips on how to do it well. Knowledge is power.

The New Three P’s of Marketing

In most situations you would think it was Product, Price and Promotion. We would like to offer an alternative as it relates to video production.

Realities of Running a Business

Creatives are typically very good at being creative and very bad at running a business. Here are some good tips on how to stay on top of what keeps you employed.

Making a Business Plan

A solid business plan is more than just a means to go to a bank and try to get a loan. A good business plan forces you to think through your endeavor and do a little planning.

Taking on Debt

A simple few suggestions about when to take on debt and When to Avoid It. Know whats up. Video production is expensive.

The Formula for Success = Preparation + Timing

Defining success is important but knowing how to arrive is a close second. Being prepared for the opportunity is key.

Contacts to Clients

A little insight into turning the contact list into paying clients. It’s not easy, but doable.

Time with Andy

Another opportunity to pick the brain of a well respected man. Thanks Andy.

Hiring Creatives

Its essential, but hiring creative people can be like herding cats if you’re not careful. They’re just different and by different, we mean crazy.

Setting Your Price

A little bit of insight on how to charge what your services are worth. After all we can’t live on dreams alone.