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House of Sticks ocean view video production company

Making Money Making Video

Video is hot. Everyone wants one. Everyone can make one. Not everyone can be in the business of making videos. Here are some tips on how to make a business out of making videos.

Defining Success is Your Job

Knowing what you are ultimately striving for is important if you are to ever reach a goal. Make success attainable, enjoyable and if possible… eternal.

Designing for One Eye and One Thumb

Weird title for a good reason. So many people are on mobile devices you have half of their attention and they need to reach you with a click of a thumb.

Get Some Perspective

Having a good perspective, moreover the proper perspective is essential to your being able to get an accurate picture of you.

Simple Tips for Freelancing Successfully

Freelancing can be hard but also really good. We compiled a few tips on how to do it well. Knowledge is power.

The New Three P’s of Marketing

In most situations you would think it was Product, Price and Promotion. We would like to offer an alternative as it relates to video production.

Realities of Running a Business

Creatives are typically very good at being creative and very bad at running a business. Here are some good tips on how to stay on top of what keeps you employed.

Making a Business Plan

A solid business plan is more than just a means to go to a bank and try to get a loan. A good business plan forces you to think through your endeavor and do a little planning.

Taking on Debt

A simple few suggestions about when to take on debt and When to Avoid It. Know whats up. Video production is expensive.

The Formula for Success = Preparation + Timing

Defining success is important but knowing how to arrive is a close second. Being prepared for the opportunity is key.

Contacts to Clients

A little insight into turning the contact list into paying clients. It’s not easy, but doable.

Time with Andy

Another opportunity to pick the brain of a well respected man. Thanks Andy.

Hiring Creatives

Its essential, but hiring creative people can be like herding cats if you’re not careful. They’re just different and by different, we mean crazy.

Setting Your Price

A little bit of insight on how to charge what your services are worth. After all we can’t live on dreams alone.

My time with Chuck

Have you ever had the opportunity to meet with a truly brilliant person? I just did.

What Leadership Really Means

Good leaders, can make a the difference in failure and success, and in overall enjoyment.

Hire Your Weakness

The second half of an earlier article about working in your talent. Since we don’t have the luxury of freezing time, we need to be able to rely on others to make it work.

Creatives Working in Corporate America

It may end up being a great means to an end. Its not glamorous but it pays the bills.