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Creating a creative identity

Your business needs an identity. Just like a person, you need to know where you are to know where you’re headed. This article will take a look at our creative agency in Dallas in hopes of offering some insight into the foundational principals of marketing.

The Secret to Making a Project

Whatever you do don’t be afraid to fail. Use it as a catalyst to drive you forward.

Writing a Good Freelance Contract

Knowing how to protect yourself legally is always a good idea, especially if you are planning on exchanging money for services. This is by no means a replacement for legal council. Hire your lawyer friend.

Know Why Stories Matter

We all love stories. We were made for stories. We think in story. Why do stories resonate with us so intensely?

Realistic Expectations

Having the proper expectations about a creative endeavor goes a long way towards making a successful project. Take some time to understand what is really going to happen compared to what you might think.

Why Pay for Creative?

Just like you are attempting to become the best at what you do for a living, so are creative people. Don’t take lightly their desire to please, aim high and accomplish the impossible. The trick is finding a good one to work with.

Working with Creatives

Creative people are a different kind of people. We think about things differently. We really take pride in our work and have a tendency to get married to what we are making.

10 Things to Inspire Creativity

Creativity like the newly discovered toy under the tree. Call it, “innovative”, “story-telling”, “forward-thinking” any of the corporate buzz words, its all the same thing and we all want more of it.